On personal brands and blogs

A woman I worked with blogged about fashion, another about home decoration, and a third blogged about graphic design and illustration. None of these held jobs related to these subjects.

I felt the two former gained from blogging. And by that I mean that these efforts shed a positive light on them. The third did not enjoy such a lift. Perhaps the two former were just better bloggers, but from what I could tell, that wasn't it.

No, I think it was because fashion and home decoration are considered hobbies. That gave people an insight into what they were like in private. It humanized them.

The third, however, blogged about something that most think of as a profession. But since she didn't work as a graphic designer or an illustrator, it came of as if she both didn't have the skills to make a career out of her passion and that she didn't enjoy the position she currently had. It was as if her heart wasn't in it, as if she had settled.

At least this is how I saw it.


I guess this is the same reason why I don't blog much about my hobby. I dabble in tech and code, but I don't want to be a programmer. I can't be a programmer, it's just not in me. It doesn't come easy to me, but I enjoy it none the less.

Scripting is my knitting, my cross word puzzles. It tickles my brain and I like to see the stuff that I make.

Did I settle? It doesn't feel like it. I'm still damn good at my actual job, even though I don't think it's the most fascinating or noble of endeavors(?). It pays the bills, it generates revenue for my owners and it aids the customers.

Sometimes a job is just a job.


For these reasons, I don't have a blog that I sign with my full name. It would show up on Google and it wouldn't benefit my career. Most likely it would do the opposite.

Oh, and I added a comment engine to the bottom.

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